Banner advertising

Minimise scatter loss – maximise visibility!

Every business pursues its own specific goals. Select the best online promotional options for your company from the Reed Digital Services portfolio to ensure you succeed in achieving your goals.

More attention – more visitors | The best way to showcase your offering | Boost your brand by increasing reach

Exclusive presence on the online ticket | Convince with content – Benefit with content marketing | Focused customer acquisition – Lead generation

The banner formats

Please note: Formats can differ between the various expo websites.

Know How! Native Ads

  • Not immediately recognised as advertising
  • Integrated in a suitable journalistic context
  • Form and content tailored to the interests of the target group
  • Considered less intrusive

EXPO FORMATS

1) Leaderboard Banner

  • Device: Desktop, mobile
  • Placement: Homepage, subpages, not including exhibitor catalogue
    & product catalogue
  • Consists of:
    • Banner, Desktop: 728 x 90 Pixel + 970 x 90 Pixel
    • Mobile: 320 x 50 Pixel
  • File Format: jpg | png
  • Publication: 1 month before the fair begins

 

2) Content Teaser Native Ad

  • Device: Desktop, mobile
  • Placement: Homepage, (subpages) not including exhibitor catalogue
    & product catalogue
  • Consists of: 
    • Image: 370 x 170 pixels
    • Text: Short description (subject to limited number of characters)
  • File format: jpg | png
  • Publication: 1 month before the fair begins

Exclusive products

Maximum visibility in a non-standard format

Online Ticket Banner

Ensure your maximum visibility with all ticket buyers.

  • Device: Online ticket
  • Placement: PDF
  • Consists of: 
    • Banner 2480 x 236 pixels, 300 dpi
  • File format: jpg | png
  • Publication: As soon as online tickets are available
  • available 1x

 

 

 

Newsletter Banner

1) Advertorial (consisting of teaser in the newsletter + text on our website.)

For the teaser in the newsletter: 

  • Headline: 85 characters incl. spaces
  • Text: 185 characters incl. spaces
  • Image in the newsletter: 600 x 400px

For the website: 

  • Article with approx. 2,000 - 4,000 characters for the website
  • Image as jpg with min. 72 dpi and min. 2400 x 1500 px width x height for the website
  • Link

2) Advert (Medium Rectangle Banner in the newsletter)

  • Rectangle size: 300 x 250px
  • Link

 

 

Exhibitor Catalogue - Sponsorship

  • Device: Desktop, mobile
  • Placement: Online-Exhibitor-Catalogue
  • Consists of: 
    • Banner, Desktop 728 x 90 pixels,  + 970 x 90 pixels,
    • Mobile: 320 x 50  pixels
  • File format: jpg | png
  • Publication: 1 month bevor the fair begins
  • available 1 x   

WLAN-Banner

  • Device: Sucessful Login-Site
  • Placement: Wlan-login-Sites
  • Consists of: Banner 300 x 200 pixels, 300 dpi
  • Publication: during the fair
  •  available 1 x 

I want more reach!

In which products and shows are you interested? Send us your questions and we will respond as soon as possible.

Contact the team